Question on: SS3 Commerce - Capital market; method of raising fund, offer for sale, offer/subscription, right issue, private placement.

What is the main characteristic of private placement in the capital market?

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Private placement involves selling securities directly to select groups of investors, such as institutional investors, venture capitalists, or private equity firms. It is a targeted approach, bypassing the general public. Private placement transactions are typically conducted through negotiations and involve issuing securities that are not publicly traded.

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